Defining Web 2.0

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There is a lot of confusion about the term "web 2.0", so when I found these definitions on Dennis McDonald's blog, All Kind of Food, I was eager to republish it.

 

The term "web 2.0" describes two dimensions of web based publishing:

1. Web 2.0 as Technology Infrastructure 

When used this way, Web 2.0 refers to the ways hardware and software can be used to deliver sophisticated interactive processes over the World Wide Web to anyone with an Internet connection and a standard web browser. 

Other hallmarks of Web 2.0 technology are (1) the rapidity with which sophisticated applications can be developed, (2) the ease with which data from different systems can be combined, and the (3) independence from specific types of computers or operating systems.

2. Web 2.0 as Communication and Business Process
When used this way, Web 2.0 refers to the ways people can use the web to easily publish information online, share that information with others, and develop relationships with people who share common interests. Frequently these behaviors are individualistic, spontaneous, and highly decentralized.

It is not unusual for more traditional or hierarchically structured organizations to approach Web 2.0 applications with some caution given the lack of centralized control. It is also believed that the more people who participate in Web 2.0 exchanges of information, the more powerful "network effects" become.

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