Google's Infrastructure is its Strategic Advantage

Om Malik writes about Google's investment in its proprietary infrastructure.  These investments give Google a defensible lead in the speed they can deliver search results.  Om does not say it, but the speed that Google can deliver results makes the cost of entry into this business, or even competition with them exceedingly high.  To deliver the same user experience other search companies would have to make similar investments or find an extremely innovative way to architect their systems.  It is unlikely that they can do that given Google's resources. Google has created a very defensible position in this market in a way that is not easy to replicate.

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